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Aldelo Express Supports Native and Third-Party
Online Ordering and Digital Payments
QR Code-Based Access Helps Generate New Customers In-Store and Online
3-minute read --- Largely ignored in the US for years, QR codes are proving daily how much of a productive and trusted asset they are to business owners in today’s unpredictable market climate. As restaurant owners continually adjust to the contactless and digital market, utilizing QR code-based access to native and third-party online ordering and digital payment integrations help staff and customers increase operational efficiency, reduce order errors, and improve overall customer service levels and satisfaction. With eight out of ten people carrying a smartphone camera in their pockets, unique QR codes enable restaurants to put ordering and payment capabilities into the hands of their customers, including:
Paperless menus
Place online orders
Scan-and-pay at the POS
Web-based digital payments
Leave cashless tips
Receive paperless receipts
Gain loyalty points
Trigger curbside pick-up
Digital restaurant storefronts
And more!
With millions of Americans placing orders for food and drinks online through well-known third-party platforms, promoting a restaurant’s menu through these third-party solutions provide businesses with increased brand exposure to locals and visitors in their community. However, this comes at an additional cost. QR codes enable restaurants to put ordering and payments into the hands of their customers As managers consider implementing third-party online ordering and digital payment platforms, they must conduct a serious cost-benefit analysis to determine the best investment for their business. Some important considerations include:
How flexible is the online ordering and digital payment integration?
How difficult or easy is it to manage the platform for a single or multi-store restaurant operation?
How much does the program add to my bottom line cost?
What will bring the most value to the business?
Today, experienced restaurant owners/operators are utilizing native online ordering and digital payment solutions built into their point-of-sale, increasing online ordering revenue while avoiding recurring third-party fees and protecting precious margins. Aldelo offers restaurant owners the option of extending their Aldelo Express POS solution through Masa+ QR code-based digital menus, online ordering, and digital payments. Aldelo restaurant owners extend their Aldelo Express POS solution through Masa+ QR code-based digital menus, online ordering, and digital payments As a native Aldelo Express online ordering and digital payment integration, Masa+ supports:
Seamlessly integrated orders and digital payments through a unique online storefront
QR code-based eGift Cards, Coupons, Loyalty, and Rewards programs
Real-time tracking of online order status, digital payments, and purchase histories
Order recall, edit, and closure of digital payment-based transactions from any staff-facing POS terminal
Whether used exclusively or alongside third-party POS integrations, restaurants using Aldelo Express and Masa+ offer their customers seamless online orders and digital payments via any smartphone or web-enabled device.
In addition, Aldelo Express merchants enjoy ZERO-COST access to Masa+ and its network of valuable third-party integration services. This enables owners and operators to reap the benefits of high-traffic third-party integration providers without added recurring usage or integration fees from Aldelo.
Aldelo Express merchants enjoy ZERO-COST access to Masa+ and its network of valuable third-party integration services
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